Electronet In Store Activation – 20 Χρονια

 

Challenge 

Electronet celebrated 20 years of presence in Greece and asked from DigitalWise to come up with an idea to activate users in physical stores.

Solution

DigitalWise designed and developed an activation which was hosted in all of the 80 physical stores in touch computers. Users who were shopping offline had the chance to win prizes by entering their details in the application.

Results

More than 20.000 people participated in the activation which enlarged Electronet’s email database